PAAVNI WADHAWAN
Copywriter
Bachelor of Science
Resume
Paavni Wadhawan
Creative - Copy
+1 (416) 689 9717
EXPERIENCE
ASSOCIATE CREATIVE DIRECTOR
BBH India
Jan 2024 – Aug 2025
I mentored and directed cross-functional creative teams, shaping integrated campaigns from concept to execution for a diverse range of brands.
Brands: Nestle, CaratLane Jewellery, HDFC ERGO Insurance, Bajaj Electricals
MANAGER
The Small Big Idea
Jul 2023 – Dec 2023
I led a very specific creative team that developed movie marketing campaigns including promotional videos, on-ground executions and digital branding.
Brands: Sony Network, Zee Cinema, Filmfare
SENIOR COPYWRITER
DDB India
May 2021 – Sep 2022
I grew as a digital copywriter here. My work was heavily focused on digital-first campaigns that built brand presence and grew their reach on social media.
Brands: Peter England Menswear, Tally Solutions, Income Tax Department of India
COPYWRITER
FCB India
Nov 2019 – Mar 2021
I coordinated with art teams to create impactful creatives for mediums across TV, OOH, radio and brochures.
Brands: Google, Domino's, Whirlpool, Merino Laminates
JUNIOR COPYWRITER
Ogilvy India
Jun 2018 – Oct 2019
I worked mainly on FMCG brands. My work comprised scriptwriting and campaign creations that helped brands venture into new markets.
Brands: Mondelez, Fox Star Movies
COPY INTERN
Lowe Lintas India
Sep 2017 – Mar 2018
I worked under a team of creatives helping them write emailers, headlines and scripts for brands ranging from FMCG to entertainment.
Brands: Pepsodent India, Zee Cinema, UltraTech Cement
HIGHLIGHTS
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Shortlist - ADFEST Young Lotus 2019
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Winner - Dada Saheb Phalke Film Festival 2024
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Honourable Mention - Women’s Independent Film and Television Festiva 2024
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Shortlist – Jio FilmFare Awards 2018
SKILLS
Certificate
Purdue University
EDUCATION
University of Delhi
2014 - 2017